Jason Hietbrink’s Journey from Franchise Leader to Transformational Coach

Jason Hietbrink - Life Coach At Amplify Coaching & Consulting

Jason Hietbrink, an entrepreneurial leader and coach, empowers others to achieve success, balance, and purpose through transformative guidance.

A remarkable entrepreneur story from a young man starting a career in a franchise organization to a trend-setting leader and today a sought-after coach and consultant, Jason Hietbrink’s entrepreneurial journey is nothing less than phenomenal. Through vision, determination, and relentless pursuit of excellence, Jason has carved a legacy as a mentor, business leader, and motivator of entrepreneurs who aim at financial freedom, reclaiming time in the process.

The Early Years: Setting the Foundation for Success

Jason’s story begins in May 2006, when he graduated from Nebraska Wesleyan University with a desire to lead and run a business. That same summer, he joined The N2 Company. For the next 12 years, Jason’s track within the company would be an example of vision into result.

Starting as a franchise owner, Jason quickly distinguished himself by running a total of nine franchises, earning the prestigious title of #1 franchise in the nation for six consecutive years (2007–2012). This period was marked by his knack for scaling operations, cultivating client relationships, and leading with integrity. His success was not merely about revenue—it was about impact. Jason’s consistency in reproducing the franchise model sufficiently mirrored a deep understanding of the dynamics of business growth.

Scaling Leadership: The Art of Growing Leaders and Leadership Organizations.

In 2012, Jason was transitioned to a leadership position that would take his career to heights he never could have imagined. He was to oversee eight states; he started to mentor franchisees, develop leaders, and find new revenue streams. By 2016, it had grown exponentially as he managed 28 states, 75 leaders, 450 franchisees, and a staggering $65 million annually.

Jason’s efforts greatly helped in making the N2 Company blow up in success. The company saw growth from revenues of $3 million in 2009 to $100 million at the close of 2015. Innovation strategies and how to inspire teams were Jason’s areas of mastery. The firm expanded from a location of 30 to above 800 places with his guidance; the company would attribute this expansion to scalability and teams.

Innovating in New Frontiers

In 2019, Jason was given the responsibility to scale a new vertical within The N2 Company. He had to exercise both strategic overviews and hands-on leadership. In one year, Jason increased revenue by more than double from this nascent product line, yet again demonstrating his acumen to spot opportunities and drive results. His entrepreneurial spirit and flexibility proved pivotal in successfully addressing the obstacles associated with launching and scaling a new endeavor.

Leading Through Adversity: Sales Training During the Pandemic

The pandemic of 2020 was unprecedented in the challenges it brought to businesses worldwide, but Jason rose to the occasion as the Director of Sales Training and Development. He recognized the need for innovation and spearheaded the transition to remote sales processes, ensuring that franchisees could continue thriving despite the disruption.

Jason also coordinated national conferences with 600–800 attendees. He was very resilient and forward-thinking in such a volatile period, where he could pivot and lead. Beyond logistics, Jason’s efforts fostered a sense of community and purpose, helping franchisees navigate uncertain times with confidence.

A New Chapter: Coaching Entrepreneurs to Success

In the spring of 2022, Jason started anew: building his own coaching and consulting practice. This is inspired by his desire to work one-on-one directly with high-achieving entrepreneurs who can unlock new levels of success while also achieving a greater work-life balance. With over a decade of experience as a leader, and armed with a proven track record for scaling businesses, he set out to transform lives.

Within his first year, Jason’s coaching practice earned $450,000 in revenue, a clear indication of his ability to connect with clients and deliver tangible results. His approach is not your run-of-the-mill coaching. Jason brings business acumen and a deep understanding of human behavior together to empower his clients to achieve their goals while rediscovering the joy of entrepreneurship.

A Leader in Public Speaking and Personal Development

One of the strongest facets of Jason’s expertise is communication and inspiration. Throughout his life, he has spoken to hundreds of audiences, serving as the keynote speaker for more than a dozen events. The tens of thousands of hours of preparation and practice he has done enhance his public speaking skills, and his impact transcends the stage. He has coached thousands of other people in this art of communication, enabling industry leaders to express themselves and share their messages with ease and confidence.

Jason believes personal development is the bedrock of any success, aligning purpose and action. In his coaching practice, he encourages his clients to determine their “why” and develop businesses that embody their values and passions.

Faith, Family, and Community: Pillars to Success

The success of Jason can be viewed through his work; however, what he feels proud of the most is faith, family, and community. From an early age, Jason became a devoted follower of Christ, whose guidance and grace Jason credits to his success. Faith is the base for his life and his working world, providing values and methods of doing business.

Jason and his wife have been married for 18 years and are proud parents of two children—a 16-year-old son and a 13-year-old daughter. Their family is deeply involved in their church and local community, living out the principles of service and generosity. For Jason, success is not just about financial milestones but about making a positive impact on others.

Empowering Entrepreneurs: Jason’s Vision for the Future

As Jason continues to grow his coaching and consulting practice, his mission remains clear: to help entrepreneurs achieve financial freedom while working less and living more. He believes that success should never come at the expense of health, relationships, or purpose. Through his coaching, Jason empowers clients to streamline their operations, delegate effectively, and prioritize what truly matters.

Looking forward, Jason sees himself growing and touching many more entrepreneurs. He wants to see a ripple effect of transformation all around him. His story is a strong reminder that through faith, hard work, and commitment to serving others, one can achieve extraordinary results.

Conclusion:

Jason Hietbrink is living proof of a vision, staying power, and a heart for serving. From climbing the ladder from scaling franchises to coaching entrepreneurs, Jason has remained consistent in bringing value and inspiring other people. As his legacy continues to expand, one thing is sure, and that’s that Jason Hietbrink’s impact will go beyond what the numbers showed, touching and empowering future generations.

For Jason, success is not a destination but a journey of growth, service, and purpose. And for the entrepreneurs lucky enough to work with him, that journey is one of transformation and triumph.